TEC: Technical Education Consultants, Inc.
Client Case Study

PacSun (Pacific Sunwear)

Pacific Sunwear of California, Inc. is a specialty retailer of primarily mall-based stores selling everyday casual apparel, accessories and footwear designed to meet the lifestyle needs of active teens and young adults under three distinct concepts: PacSun, d.e.m.o., and One Thousand Steps, along with its PacSun Outlet division. With more than 1,100 locations in 50 states and Puerto Rico, total 2005 annual sales were over $1.39 billion.

Pacific Sunwear's Training Needs

Pacific Sunwear was growing in leaps and bounds. With this rapid growth, there was a need to have more consistency in merchandising processing and procedures, and a way to communicate those to the merchandising organization.


Pacific Sunwear's Training Department was not staffed to support its growing merchandising area's technical training needs. Although there was some rudimentary documentation for merchandising areas, there were no defined templates and formats for technical training and no training tools to accompany the documentation, such as Trainer's Guides, Learning Surveys, Practice Exercises and Training Aids.

TEC Services and Products Delivered

TEC reformatted and reconstructed the current Replenishment document into an easy-to-use and follow User Guide and developed an electronic (HTML) version with search capability. TEC also developed consistent, customized training documentation and tool templates for all current and future training, communication and change management programs, including:

  • User Guide with embedded Trainer's Guide instructions on left-hand pages
  • Training Aids and Learning Reinforcement tools
  • Business Scenarios / Practice Exercises
  • Learning Surveys


TEC leveraged existing PacSun user guide and reference materials against an upgraded system to deliver concise and consistent documentation. TEC applied and delivered our proven instructional design and training methodology to develop user-friendly documentation, training tools and reference materials.

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